Guest Post: The Pretty in Pink Boxing Gloves Dilemma

Guest Post by Katy Spencer Johnson.

Open water Swimming KSJ.jpg

My “Girls shouldn’t play sports. It’s not ladylike. Katy should learn to play the piano.”

My grandmother solidified my construct of femininity, athleticism, and strength in a single phrase. Luckily, I was a precocious and stubborn child who when confronted with the words “can’t” or “shouldn’t”, I sprinted in the direction of facing a challenge head on. Thankfully, my mother, a product of the 1960’s feminist movement did not take the advice of my grandmother, sought to provide a multi-modal learning experience for both her children.

My younger brother and I took part in a diversity of extracurricular activities, the benefit of middle class upbringing. I explored various sports, arts, and music. I learned very quickly that being the shortest in my family would not be beneficial on the basketball court, and music wasn’t exactly my wheelhouse despite some off-key singing in the shower, but I loved art classes.

From a sport perspective, after testing out several sports, it was clear that soccer was perfect outlet for a “young lady.”

Guest Post: Focus on YOU for maximum productivity in your life

Guest post by Sabrina Cadini.


I’ve always been an entrepreneur. I’ve always set goals for my own career, I’ve always worked for myself – not for someone else. I have no boundaries, no restrictions and I love it!

Being an entrepreneur is not easy and, if you’re one, you agree with me. Especially if you care about your business: you don’t want it to fail, you want it to succeed. And you do anything possible to make it succeed.

Entrepreneurs have an unstoppable drive to pursue their passion or dream. This drive will bring them through a journey where they fail, they learn, try again, and then find the road to success.

In my specific case, I’ve been designing and planning events and weddings for more than 25 years and I’ve seen many of those up-and-down moments, but I love what I do.

Challenging myself to reach a destination and celebrating the victory thanks to my hard work, efforts, and dedication is priceless.

Of course, there’s a negative side of the “entrepreneurial life”, such as:

  • Your mind is constantly in motion, seven days a week (you don’t limit your work week to Monday-Friday, 9 to 5)
  • You are your own brand and you always have to go above and beyond to stand out

It’s a non-stop commitment with yourself, with your clients, with your family.

That’s why many entrepreneurs give up.

They don’t know how to visualize their goals, they don’t have the support, they don’t have the consistency, or they don’t know how to manage their time. They can’t find a balance between their personal life and their professional activity.

Most of them underestimate it and then they experience burnout.

That’s exactly what happened to me…

Guest Post: 3 Easy Ways to Grow your Brand on Twitter

Guest Post by Gabriela Cardoza


Building momentum on any social media platform can be quite an uphill battle. The process of knowing how and where to focus your efforts is both daunting and, at times, paralyzing. Millions of active users populate platforms, like Twitter and yes, knowing that probably won’t mitigate the fear of putting yourself out there.

However, being cognizant of this allows you to understand how to best leverage the preexisting network already on the site. That will play a critical role in your brand’s ability to grow on Twitter.

Gratitude is indeed the best attitude…

“How we spend our days is, of course, how we spend our lives.” From The Writing Life by Annie Dillard

This quote really resonated with me when I first came across it at a moment when I truly needed it.

Beautiful in its simplicity.

Profound and extensive in its meaning and impact.

It came at a time when I was open to understanding its importance.

It was a time when some difficult things were happening in my life.

A challenging time.

One Size Fits All – Corporate Diversity

“There’s a pure and simple business case for diversity: Companies that are more diverse are more successful.” Mindy Grossman

You walk into a store and find a great shirt you want.

The color is just perfect!

You check to see the size and the label says: One Size Fits All.

Jackpot! No hassle trying it out for size! That’s just great! 🙂

Those 4 magic words! One. Size. Fits. All.

Oh, the all-inclusive phrase!

Empowering your team is empowering yourself

Friend: Many companies believe it’s not cost effective…

Me: Care to explain?

Friend: It takes money and resources to train employees and then chances are at some point they will leave the company and go work somewhere else taking with them the skills and expertise gained. That is why it’s not cost effective.

Cue *mind blown* sound effect…

Ups and Downs, Highs and Lows…

“Whatever you can do, or dream you can, begin it. Boldness has genius, power and magic in it.” — Goethe

Roller coaster rides were my favorite when I was a child.

Oh, the sensation of the adrenaline filled excitement when riding up those tracks to what seemed to be the sky and the gut curling rush when riding down to what seemed to be an endless and fearful competition with gravity that called for a soul confession! 😉

One thing I remember as clear as water and have kept with me as a reminder every time I am contemplating taking an important step, is the fact that after each ride I would swear to anything and everything that it would be the LAST time I would go on a roller coaster ride! Which of course, wasn’t.

I would take a deep breath and jump back in – to the ups and downs, highs and lows.


Be interested, invested and engaged!

I see many people wondering, how they can get their audience to be more interested, invested and engaged with their content? What captures the audience’s attention and makes them click, read, convert and share?

It is a legit concern. One that makes you think of the why’s and how’s.

Is it the target?
Is it the goal?
Is it the method?
Is it the content?