Tag: Social Media Communication

Psychology of Social Media – Alignment

Psychology of Social Media - Alignment

What role does Social Media play in Business Alignment and Brand Loyalty? Social Media has been at the center of my career for many years now. I have seen how people have been shaped by it. I have seen how businesses and their marketing strategies have been shaped by it. We can see how it…

Your Audience Is Speaking, Are You Listening?

Social Listening

Social Listening “The ear of the leader must ring with the voices of the people.” Woodrow Wilson All companies understand the importance of tracking marketing results. In businesses, pulling up a report (along with a chair and a cup of coffee 😊) to monitor and analyze your marketing campaign(s) and ROI is basically second nature.…